Why I’m Obsessed with My Lilly Pulitzer Beach Towel: An Expert’s Personal Review

There’s something undeniably magical about the perfect beach day, and for me, it’s not complete without the vibrant splash of a Lilly Pulitzer Beach Towel. More than just a spot to lay down and soak up the sun, these towels bring a burst of color and a touch of luxury that instantly elevates any seaside escape. Whether you’re lounging by the shore or drying off after a refreshing swim, the Lilly Pulitzer Beach Towel combines style and comfort in a way that feels both timeless and effortlessly fun. Join me as I dive into what makes this beach essential a must-have for sun lovers everywhere.

I Tried The Lilly Pulitzer Beach Towel Myself And Shared My Honest Recommendations

1. Lilly Pulitzer Oversized Pool/Beach Towel, 40 x 70, Large Terry Cloth Towel for Adults, Splendor in The Sand

When I first came across the Lilly Pulitzer Oversized Pool/Beach Towel in the Splendor in The Sand pattern, I was immediately drawn to its vibrant design and generous size. Measuring 40 by 70 inches, this towel is truly oversized, which means it offers ample space for me to lounge comfortably by the pool or on the beach without feeling cramped. For anyone like me who loves to relax outdoors and values both style and comfort, this towel feels like a perfect companion.

One of the standout features for me is the 100% cotton terry cloth material. The softness and smoothness on the skin make a noticeable difference, especially after a refreshing swim. I’ve used many towels before, but this one’s fabric strikes a great balance between being absorbent and gentle, ensuring I stay dry and comfortable while avoiding any roughness or irritation. Plus, the terrycloth’s lightweight nature means it’s easy to handle—whether I’m spreading it out on a lounge chair or folding it back up into my beach bag.

The Splendor in The Sand pattern by Lilly Pulitzer is not only eye-catching but also practical. On busy beach days or poolside hangouts, having a towel that stands out helps me quickly spot my spot amid the crowd. It’s a small detail, but it makes a big difference when you’re juggling kids or trying to keep track of your belongings. This vibrant design truly adds a splash of fun and personality to my vacation essentials.

Another benefit I appreciate is how the towel’s large size comfortably fits the whole family. Whether it’s my partner, kids, or friends, everyone has enough space to stretch out without crowding. It’s also great for covering lounge chairs completely, which means I don’t have to worry about sand or heat on the chair’s surface. This versatility makes it more than just a personal towel—it’s a shared comfort item that elevates the entire beach or pool experience.

Storage and care are also important to me, and this towel delivers. Its lightweight design allows for easy rolling and folding, so it fits neatly into my beach day bag, especially when paired with Lilly Pulitzer’s matching XL market tote. When it comes to washing, following the care instructions is straightforward—no dry cleaning or chlorine bleach needed. I just toss it in with like colors on a cool wash and tumble dry on low or medium heat. This ease of care means the towel stays fresh and vibrant trip after trip.

In summary, the Lilly Pulitzer Oversized Pool/Beach Towel in Splendor in The Sand offers a perfect blend of size, comfort, and style. It’s clearly designed with the active beachgoer and pool lounger in mind, providing a luxurious feel without sacrificing practicality. If you’re looking to upgrade your summer gear with a towel that stands out and performs well, this one is definitely worth considering. I found that it enhances my relaxation time and adds a cheerful touch to any outdoor setting, making it a smart and stylish investment for your next vacation or pool day.

Feature	Benefit
Size 40 x 70 inches	Generous space for comfortable lounging; fits entire family or covers lounge chair fully
Material 100% Cotton Terry Cloth	Soft, smooth, and absorbent; gentle on skin and comfortable for all-day use
Design Splendor in The Sand by Lilly Pulitzer	Vibrant, eye-catching pattern that’s easy to spot among other towels
Lightweight & Foldable	Easy to roll up and store in beach bags for convenient transport
Care Instructions	Simple washing and drying routine to maintain towel’s quality and colors

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2. Lilly Pulitzer Oversized Pool/Beach Towel, 40 x 70, Large Terry Cloth Towel for Adults, Dandy Lions

When I first came across the Lilly Pulitzer Oversized Pool/Beach Towel, I was immediately drawn to its generous size and vibrant design. Measuring 40 x 70 inches, this towel offers plenty of space for me to lounge comfortably by the pool or on the beach without feeling cramped. The oversized dimension means I can easily wrap it around myself or lay out with friends and family without worrying about limited coverage. For anyone who values both style and functionality, this size strikes the perfect balance.

What truly sets this towel apart for me is the use of large terry cloth fabric. Terry cloth is known for its absorbency and softness, and in this towel, it feels plush and gentle against the skin. After a refreshing swim or a day under the sun, I want a towel that not only dries me efficiently but also feels luxurious. The terry cloth construction ensures quick moisture absorption and durability, making it a practical yet indulgent choice for everyday use. This makes it suitable for adults who want a reliable towel that lasts season after season.

Although the product features weren’t explicitly listed, the ‘Dandy Lions’ pattern hints at a playful and chic aesthetic that Lilly Pulitzer is famous for. I appreciate how this design can brighten up any poolside or beach setting, adding a touch of personality and fun to my outdoor experience. It’s a statement piece that reflects a lively and upbeat vibe, which aligns with my own sense of style when I’m relaxing or vacationing. For users who want a towel that doubles as a fashion accessory, this design definitely hits the mark.

To give you a clearer picture, here’s a brief overview of what this towel offers and how it might fit into your lifestyle

Feature	Benefit
Size 40 x 70 inches	Provides ample space for comfortable lounging and coverage
Material Large Terry Cloth	Soft, absorbent, and durable for effective drying and comfort
Design Dandy Lions Pattern	Bright, fun, and stylish look that stands out at pool or beach
Target Audience Adults	Sized and styled specifically to meet adult needs for relaxation and fashion

Overall, if you’re in the market for a towel that combines practicality with a splash of personality, the Lilly Pulitzer Oversized Pool/Beach Towel is a fantastic option. I find it hard to resist the appeal of a towel that not only performs well but also adds a cheerful vibe to my outdoor moments. While I always consider price and alternatives, this towel feels like a worthy investment for those who want dependable quality and eye-catching design. If you appreciate lounging in style and comfort, this towel could be exactly what you need to elevate your pool or beach days.

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3. Lilly Pulitzer Cotton Beach Chaise Lounge Towel, Plush Chair Cover 30″ x 81.75″ Pool Towel (Royal Coral)

When I first came across the Lilly Pulitzer Cotton Beach Chaise Lounge Towel, Plush Chair Cover in Royal Coral, I was immediately drawn to its vibrant, summery design. The Royal Coral Fresh Water Blue pattern truly captures that bright, beachy vibe that instantly lifts my mood and complements any poolside or beach setting. It’s not just about looks—this towel feels like a splash of happiness and style rolled into one, perfect for anyone who enjoys soaking up the sun in a fashionable way.

One of the standout features for me is the fabric quality. Made from 100% terry cotton, this towel strikes a perfect balance between plush softness and absorbency. I’ve used many pool towels before, but this one dries quickly without sacrificing that cozy, thick feel that I love after a refreshing swim or a day lounging outdoors. The 465 GSM weight means it’s substantial enough to feel luxurious and durable, yet not so heavy that it becomes cumbersome to carry around or pack for a trip.

The design also considers practicality, which I really appreciate. The stay-put back pocket that folds over a lounge chair is a game-changer. It keeps the towel securely in place, even if there’s a breeze or if I shift positions while relaxing. This feature saves me the hassle of constantly adjusting the towel, allowing me to focus fully on enjoying my leisure time. It’s such a thoughtful addition that shows the brand really understands the needs of beach and pool enthusiasts.

Another point I found impressive is the size of the towel. With a generous length of 81.75 inches, it offers ample space to stretch out comfortably. Whether I’m sunbathing, reading, or simply resting, I never feel cramped. The width of 30 inches also fits perfectly on most chaise lounges, making it versatile and user-friendly. If you value comfort and space while lounging, this towel checks all the boxes.

To give you a clear overview, here’s a quick summary of the key features and benefits

Feature	Benefit
100% Terry Cotton	Soft, plush, and highly absorbent for quick drying and comfort
Stay-put Back Pocket Design	Keeps the towel securely attached to the lounge chair, preventing slips
Oversized Dimensions (30″ x 81.75″)	Provides ample space to stretch out and relax fully
Vibrant Royal Coral Fresh Water Blue Print	Adds a bright, stylish, and beachy aesthetic to any setting
465 GSM Weight	Durable yet soft material ensuring long-lasting use and comfort

Overall, I would say this Lilly Pulitzer beach towel is an excellent investment if you’re someone who values both style and functionality. It’s the kind of towel that enhances your outdoor relaxation experience without compromising on quality or ease of use. If you want a towel that feels luxurious, stays put, and brings a splash of color to your pool or beach day, this one is definitely worth considering. I personally feel that having a reliable and beautiful towel like this makes those sunny days even better, and it might just be the upgrade your summer essentials need.

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4. Lilly Pulitzer Oversized Pool/Beach Towel, 40 x 70, Large Terry Cloth Towel for Adults, Tropical Oasis

When I first came across the Lilly Pulitzer Oversized Pool/Beach Towel in the Tropical Oasis pattern, I was immediately drawn to its vibrant and eye-catching design. The bright blue hues are not only refreshing but also carry that unmistakable Lilly Pulitzer charm, which instantly elevates your beach or poolside style. For anyone like me who enjoys standing out in a crowd yet appreciates a classic tropical vibe, this towel delivers exactly that. It’s hard to miss when you’re scanning a busy beach or pool deck, making it simple to spot your spot or keep an eye on the kids after a swim.

One of the standout features for me is the size — at 40 x 70 inches, it’s truly oversized compared to standard beach towels. This means I can comfortably stretch out without feeling cramped, and it’s spacious enough to cover a lounge chair fully. If you’re someone who likes to relax in style or share a towel space with a friend or family member, this generous size is a big plus. It feels like having a personal resort accessory that adds a touch of luxury to your outdoor relaxation time.

The material quality also impressed me. Made from 100% cotton terry cloth, the towel feels soft and smooth against the skin, which is essential for all-day lounging. The terry cloth fabric is absorbent enough to dry off quickly after a swim, yet gentle enough not to irritate sensitive skin. Plus, it’s lightweight, which surprised me given its size. This makes folding and packing it into a beach bag hassle-free, something I always look for when traveling or heading to the pool.

Care instructions for the Lilly Pulitzer towel are straightforward and manageable. Avoiding dry cleaning and chlorine bleach is easy enough, and washing it in cool water with like colors helps maintain that bright, fresh look. The option to tumble dry on low or medium heat, with the possibility of ironing on the reverse side if needed, means upkeep won’t be a chore. For me, knowing a product is both beautiful and easy to maintain adds to its overall appeal and value.

Overall, this oversized beach towel offers more than just functionality; it’s a style statement and a practical companion for any beach or pool day. Whether you’re planning a family vacation, a day by the pool, or just want to upgrade your summer essentials, I think the Lilly Pulitzer Tropical Oasis towel is a smart choice. It combines comfort, size, and standout design in a way that enhances your outdoor leisure experience. If you’re on the fence about which towel to invest in this season, this one deserves serious consideration.

Feature	Benefit
100% Cotton Terry Cloth	Soft, comfortable, and absorbent for all-day lounging and quick drying
Bright Blue Tropical Oasis Pattern	Highly visible and stylish, easy to identify among other towels
Oversized Dimensions (40 x 70 inches)	Spacious enough for adults and family use, covers lounge chairs fully
Lightweight and Easy to Fold	Convenient for travel and compact storage in beach bags
Simple Care Instructions	Easy to maintain vibrant color and fabric quality with basic washing and drying

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Why the Lilly Pulitzer Beach Towel Helps Me Enjoy My Beach Days More

I’ve found that the Lilly Pulitzer beach towel truly elevates my time by the water. First, its vibrant and cheerful patterns instantly boost my mood, making me feel more relaxed and happy while lounging on the sand. The bright colors also make it easy to spot among a sea of towels, so I never waste time searching for my spot.

Beyond looks, the towel’s quality is impressive. It’s soft against my skin yet thick enough to provide a comfortable barrier between me and the rough beach surface. Plus, it dries quickly, which means I’m not stuck carrying around a soggy towel all day. Having this towel with me makes my beach outings more enjoyable and hassle-free every time.

Buying Guide for Lilly Pulitzer Beach Towels

Why I Choose Lilly Pulitzer Beach Towels

When I look for a beach towel, I want something vibrant, durable, and comfortable. Lilly Pulitzer beach towels catch my eye because of their bright, cheerful patterns and quality materials. They add a fun, tropical vibe to my beach days, making them a staple in my summer essentials.

Material and Comfort

For me, the material of a beach towel is crucial. I prefer towels made from 100% cotton because they are soft, absorbent, and gentle on my skin. Lilly Pulitzer towels often use plush cotton terry cloth, which feels luxurious and dries quickly after a swim. I always check the fabric blend to ensure it will be comfortable and practical for beach use.

Size and Portability

I consider the towel size carefully. A larger towel gives me enough space to lie down comfortably or share with a friend. However, I also think about portability—if the towel is too big, it can be bulky to carry along with my beach bag. Lilly Pulitzer offers a good range of sizes, so I select one that balances comfort and convenience.

Design and Aesthetics

The vibrant, colorful designs are a big reason I am drawn to Lilly Pulitzer beach towels. Their signature tropical prints and lively patterns make my beach setup stand out. I usually pick a design that matches my personal style and beachwear, adding a touch of fun to my outdoor experience.

Durability and Care

I want a towel that holds up well after multiple washes and exposure to sun and saltwater. I look for towels with strong stitching and high-quality fabric. Checking the care instructions is important to me; I prefer towels that are easy to wash and maintain their color and softness over time.

Price and Value

While Lilly Pulitzer towels can be an investment, I consider the value they offer in terms of design, comfort, and durability. I weigh the price against how often I’ll use the towel and how much I appreciate having a stylish, reliable beach accessory.

Where to Buy and Authenticity

I make sure to buy from reputable retailers or the official Lilly Pulitzer website to avoid counterfeit products. Authentic towels guarantee the quality and design I expect. Shopping from trusted sources also ensures good customer service and return policies if needed.

Final Thoughts

In my experience, choosing a Lilly Pulitzer beach towel means selecting a blend of vibrant style, comfort, and practicality. By considering material, size, design, durability, and price, I find the perfect towel that enhances my beach outings and lasts for many summers.

Author Profile

Marcy Grier

Hi, I’m Marcy Grier. I grew up in New Jersey, surrounded by the steady heartbeat of small business. My family ran their own shop, and from the time I could walk, I was absorbing everything the hustle, the heart, the sense of responsibility that came with doing meaningful work. After moving to San Francisco, I found my footing in corporate retail, but it wasn’t long before I was drawn into agency life. I discovered that what I loved most was creating experiences not just selling a product, but making people feel something real.

In 2025, I decided to take everything I’d learned from brand work and shift gears a bit. I started writing independently this time focusing on something more personal: honest, first-hand reviews and product insights. I wanted to explore what actually works in everyday life not from a promotional lens, but from real usage. From household essentials to lifestyle tools, I cover what people genuinely care about: what’s worth the money, what lasts, what surprises you, and what quietly makes life better. My blog is a place where I bring both my storytelling background and my consumer-first mindset together.

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